Creative boost 2024
Some key findings from the study include:
- In Fashion, new players have entered the industry, primarily through digital channels. While this isn’t new, what’s surprising is the perception attributes consumers associate with these emerging brands.
- In the Furniture Industry, functionality is just as crucial as aesthetics. Key factors relate to the product itself but also, to the service delivery, helping certain brands stay ahead of the competition.
—to innovations that enhance intuitive user experiences is transforming existing products and driving demand for new ones that cater to evolving lifestyles.
On November 14th, at BBVA Spark in Guadalajara, you can attend an event offering consumer survey insights to help you rethink how you approach your product’s value.
This event, sponsored by Lamarcalab and the Council for Innovation and Design Promotion, guides integrating a marketing strategy focused on increasing perceived value, strengthening your brand, and boosting profitability.
At Puntoasterisco, design should be a pivotal tool for your brand's growth in 2025. If you'd like to attend this event, we have a limited number of discounted tickets for our blog readers.
